What are verified Gmail accounts, how they work and how to get the blue verification badge for your account
Gmail is one of the most popular email clients in the world. Millions of people, from students to professionals and businesses, use it every day to communicate, share information, and coordinate projects.
Given its large user base, it is only natural that Google strives to keep its platform updated with new features. These updates not only aim to improve functionality and user experience, but also to enhance the security of the service.
Recognizing the importance of providing adequate protection, the company has started implementing the verification badge in Gmail. This badge is displayed in both the mobile apps and the web version.
You may have noticed that now, when you receive emails from certain companies, a little blue check mark appears next to the sender’s name. It’s similar to the badges you see on social media profiles like X or Instagram. But what do these verified accounts mean in Gmail?
It is worth noting that verified Gmail accounts are a new feature that allows you to clearly and securely identify emails sent from legitimate businesses. By displaying a mark, Gmail helps you quickly identify whether an email is from a trusted source.
This is especially useful for preventing phishing and scams, as you can easily distinguish between genuine messages and potentially malicious ones.
This feature is based on a standard called BIMI (Branded Indicators for Identification of Messages), which allows businesses to authenticate their accounts and associate their brand and logo with the messages they send. This way, Gmail can verify the sender’s authenticity and display the blue badge.
If you are a company representative and want this badge to appear in your emails, you have to follow a few steps. It is a process that involves configuring your domain correctly and making sure that your account meets the required security standards.
- How can you get a verified Gmail account?
The first thing you need to do is register an international trademark for all forms of your logo and have it verified through the VMC, which is issued by a certification authority like Entrust at this link
It is also necessary to configure security protocols such as SPF, DKIM, DMARC and pass a series of tests that prove the validity of the domain. It is worth noting that you will need to have BIMI activated with your domain provider, so you will need to add a DNS text record in your domain provider’s console, for example igli5.com.
After completing all of the above, you will be ready to start the configuration, this way you will be able to create and upload your brand logo file following all of Google's instructions on this link
It is important to note that Gmail verification is currently limited to work emails and is not available to individual users. This means that if you are using the platform for personal use, you will not be able to get this blue badge on your email.
However, you can take advantage of this feature by more easily identifying legitimate emails you receive from different companies. You will have several advantages, including greater security and knowing that you are interacting with a real company.
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