LG's 'Smartphones on Wheels': A Glimpse into the Future of In-Car Entertainment

LG's 'Smartphones on Wheels': A Glimpse into the Future of In-Car Entertainment

LG Innovation at CES 2024: Smartphone Concept on Wheels

LG Display is set to revolutionize the automotive industry at CES 2024 with its groundbreaking concept – “Smartphones on Wheels.” Featuring a full dashboard display in the front and two foldable displays in the back, the concept ushered in a new era of in-car entertainment. This innovative approach aims to enhance the driving experience through advanced technology and a focus on safety.

The driving force behind this concept

The growing proliferation of screens in cars, from Tesla’s massive tablets to advanced infotainment systems, highlights the shift toward software-defined vehicles (SDVs). LG’s entry into this space promises to be a game-changer, with a unique set of features that redefine in-car entertainment.



Technical specifications revealed

LG’s CES 2024 showcase promises “large-scale, diverse automotive displays.” The standout example depicts a car’s dashboard completely covered in a giant screen, leveraging LG Display’s advanced technologies. These include P-OLED for flexible plastic substrates, advanced thin OLED for a sleek dashboard look, and LTPS LCD for dynamic refresh rates. The rear seat drop-down displays showcase the flexibility of sliding and folding OLED panels, providing a customizable display space for passengers.

Prioritize security with Switchable Privacy Mode (SPM)

To address concerns about potential driver distractions, LG has incorporated Switchable Privacy Mode (SPM) as an important safety feature. When the front seat passenger is sharing content on their side of the screen, SPM automatically shifts attention away from the driver’s view. This progressive solution ensures an enjoyable experience for rear passengers while keeping the driver’s focus on the road.

Questions and Answers Section

Q1: How does LG's concept contribute to the development of the in-car entertainment sector?

LG’s concept presents a comprehensive approach to in-car entertainment, combining large displays, foldable screens and advanced technologies. This marks a significant step forward in integrating technology into the driving experience.

Question 2: What technologies enable LG's innovative dashboard and foldable displays?

LG uses advanced P-OLED, Slim OLED and LTPS LCD technologies to create a flexible, elegant and dynamic display setup. These technologies enhance the overall aesthetic and functionality of in-car displays.

Q3: How does Switchable Privacy Mode (SPM) enhance security in LG Concept?

SPM plays a crucial role in mitigating potential driver distraction. By automatically switching content from the front passenger display while driving, SPM ensures that the driver’s attention remains focused on the road, promoting a safer driving experience.

Explore LG’s groundbreaking “smartphones on wheels” concept unveiled at CES 2024. Discover the advanced technologies behind the full-width dashboard display and foldable displays, with a focus on safety through a switchable privacy mode. Redefine your expectations for in-car entertainment with LG’s innovative approach.

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