5 Ways Artificial Intelligence Will Change Business in 2025
Artificial intelligence has become an integral part of our lives, and it is being used in all fields. For the business sector, the impact of artificial intelligence will be greater by 2025, as it will radically transform the ways companies operate, compete and innovate.
To illustrate business trends in the coming year, Google Cloud recently released its “Business Trends in AI 2025” report. Here are five key trends that will shape the future of business according to this report:
1- Multimedia AI will provide deeper analytics:
Multimodal AI processes data from text, images, audio, and video, enabling more seamless interactions and dramatically improving the accuracy of outputs. This approach is essential for businesses in this time of ever-increasing data usage.
For example, in manufacturing, AI can analyze data captured by sensors such as noise and vibration to proactively address machine maintenance needs. Over the next year, multi-modal AI is expected to evolve and provide more accurate data that helps companies improve their operations.
2- Intelligent agents will make complex tasks easy:
As intelligent agents become more widely used in businesses, they will be able to manage complex workflows, automate business processes, support employees, facilitate internal operations, and enhance creativity.
3- Institutional research will give people the knowledge they need:
Enterprise search systems (internal search engines for companies) will not be limited to analyzing queries based on keywords; employees will be able to use images, audio, videos, and conversations to quickly obtain internal data.
For example: Financial institutions can customize internal searches based on specific employee roles. Retailers can enable customers to find products using natural language and images. In healthcare, AI can provide intelligent search that understands complex medical terminology.
4- Improving customer experiences using artificial intelligence:
AI-powered solutions transform the customer experience by anticipating their needs and helping businesses stay connected to their customers. This leads to increased revenue, improved efficiency, and enhanced customer loyalty.
For example: AI can provide personalized shopping experiences and customer support across all shopping channels, whether online, in-store, or via mobile.
5- Enhancing security systems with artificial intelligence:
By 2025, AI will help strengthen defenses, detect and respond to threats, automate manual security tasks, and speed up response times to security incidents. For example, financial institutions can use AI to detect fraudulent documents, protect data, and identify potential threats. The media and entertainment industry is expected to benefit from AI to combat deepfakes and misinformation.